Morton Digital

← All Products

Kill Decision Scorecard for Creative Projects

Stop wasting money on doomed projects. Replace gut-feel decisions with a repeatable scoring system that catches failure signals before you burn another $2K. Know exactly when to kill.

5,458 words · Instant download · AI-assisted content

What's Inside

Free Preview — first chapter

Step 1: Define your non-negotiables. These are deal-breakers that auto-trigger a kill decision. Examples: "If we can't acquire customers for less than $50 in month 1, we kill." "If our payment processor rejects us after 3 appeals, we kill." "If the co-founder wants out, we kill." Write these down now, before emotion hijacks your judgment. Step 2: Assign dollar amounts to each kill trigger. Don't say "low engagement kills it." Say "If we spend $3,000 and get fewer than 500 engaged users, we kill." Specific numbers remove ambiguity.

$17.00

One-time purchase — instant download

Buy Now — $17.00

30-day money-back guarantee. If it doesn't deliver value, reply to your receipt for a full refund.

← Back to all products