Offer Audit: Find Your Real Price & Position
Stop leaving 20-40% revenue on the table. Answer 25 questions, get specific pricing & positioning fixes you can implement this week, not vague consultant advice.
3,489 words · Instant download · AI-assisted content
What's Inside
- The 25-Question Offer Audit
- Scoring Rubric & Result Interpretation
- Personalized Report: 3-5 Specific Recommendations
- Price Comparison Research Template
- Positioning Rewrite Examples (Before & After)
TIER 1: Underpriced & Unclear (Score 0-20) Your price is too low for your value, AND your positioning doesn't support premium pricing. Customers don't understand the transformation. You're competing on price, not value. Red flags: Headline mentions the topic (not transformation). Fewer than 5 results listed. No tiered pricing. Competitor research minimal. Fix priority: Reposition first, then raise price. Repositioning alone can justify a 30-50% price increase. --- EXAMPLE: Fitness Coach BEFORE (Weak): "Complete fitness course teaching nutrition, exercise, and mindset. Learn how to lose weight and build muscle." Problems: Topic-focused, not transformation-focused. Vague results. Competes with 10,000 other fitness courses. AFTER (Strong): "How 30-50 Year Old Women Lose 20 Pounds and Actually Keep It Off (Without Obsessing Over Calories or Spending 2 Hours at the Gym Daily)" Improvements: Specific audience. Specific transformation. Addresses the actual constraint.
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